LINKSOUL | Make Par, Not War

What is Linksoul?  Linksoul is more a philosophy than a brand. More of an experience than a clothing company. Linksoul is the collective life’s work of people who care about each other and enjoy collaborating. We believe in creating products we value, with the people we love, for the good of our families and our community. Is it just for golfers?  Our roots are in golf. We descend from a long line of golfers, craftsmen and artists. But now we fill our time with many interests, including surfing, skiing, hiking, yoga, travel, cooking, parenting, dog walking…We believe that these everyday practices teach us the most about ourselves.

What does “Linksoul” mean?
Linksoul originates from the term “links soul”, an expression of the connection we found through our years playing golf…and now seek in whatever we do. 

Who are you guys?
Co-founded by John Ashworth and an all star team of his family and close friends, John Ashworth is a legendary apparel designer  – founder of the Ashworth and Fidra brands – Linksoul represents the evolution of his fashion sensibilities for a golfer’s way of life.
We are a group of people that have been in men’s lifestyle clothing industries (namely golf and surfing) for decades. Somewhat tired of the corporate game, we’ve set off on our own pirate ship to do what we do best, but with a new mantra... “Tempus Fugit”.

Your clothing label says “Tempus Fugit”… what does this mean?

It is latin for “Time Flies”. How we spend our time is foremost at Linksoul. We believe enjoying our lives lets us enjoy our work, and vice versa. A perfect day for us includes time with family, time with friends, time in nature, creating things with our hands and physical exercise. A life filled with these kinds of days is a good one.